AARDVARK CAFÉ was inspired from the famous Hard Rock Café logo. It’s a worldwide pop classic and seems to have been originally hand lettered. In rounding out the alphabet, I strove to work the little upstroke “wings” into all the caps and the swash-y descenders on the h, m and n to match the k.
ACE OF CLUBS is a decorative display font with its roots in the 19th century. The unique trefoil or club-shaped terminals give it a certain jolliness, inspired by the former “lollipop” logo of the A&P supermarket chain. Starting with just 2 letters, I expanded it into a complete font with upper- and lowercase, numbers, punctuation, and the rest.
The 2 ALÚMINO fonts were inspired by font designed for Alcoa, the aluminum company. Sleek, clean, modern, light and flexible. I’ve also made a narrower version with the same stroke weight, although it appears somewhat darker overall.
Bezel is an Art Deco font with a contemporary twist. Bezel starts with geometric forms but adds modern proportions and a sleek curve for a fresh feel. The set Bevel was inspired by this TV ad for Las Vegas and then expanded to include 4 decorative variations: Black, White, Diamond, and Shimmer.
Calico Cat is a whimsical script font. It’s like a young girl’s playful but but earnest cursive handwriting. Special letterforms are included as ligatures, automatically creating nicely linked script. Calico Cat was inspired by one of the various Hello Kitty logos.
CAPTAIN HOWDY was inspired by the font often seen on classic Ouija® boards. Yet another woodtype, “circus,” or “Western” font. Cleanly redrawn using my 70s-vintage wooden Ouija® board as a model. I never cared much for playing with it, I just liked the way it looks!
One of my popular early fonts is Captain Howdy, inspired by the lettering on a Ouija board, a rather jolly woodtype font with curved serifs and engraved highlights. Now there’s a whole new font, CAPTAIN HOOK, that marries the classic caps to an all-new lowercase. Because sometimes you just need lowercase.
CARTEL was inspired by the logo of OPEC, Organization of the Petroleum Exporting Countries. Rigorously geometric to the point of near illegibility, Cartel could add an exotic touch in a futuristic or retro context.
COMET was inspired by the (former) logo of Country Music Television. Clicking past this cable channel, I was attracted to its logo and set out to make a font that would allow you to type anything with that back-and-forth-within-blocks look.
The DILEMMA fonts were inspired by the evolving logo of Sears. One font in the set is illustrated in black and white above: two black stripes and one white one. The other two fonts have one stripe each. When overlapped and assigned different colors, they can be used as in the blue illustration, creating a tricolor effect (counting the background).
ESPANGLÉS was inspired by the logo of the great, ubiquitous Spanish department store, El Corte Inglés. A fun, bold, and stylish script. (What is it with these department store logos? I love them all: Harrods, Marshall Field, Neiman-Marcus…)
ESQUIVEL is a sleek near-script inspired by an older Esquire magazine logo. Working from this December 1968 issue (with Lauren Hutton on the cover) I had only the title and one short heading inside to work from. The title evokes the original source, but pays homage to Juan García Esquivel, the Mexican emigré “multi-threat talent: quirky composer, eccentric arranger, enchanting performer, dashing showman” according to the liner notes (by Irwin Chusid) of Esquivel’s 1995 greatest-hits CD Cabaret Mañana.
The GOYA fonts (including light, medium, heavy, ultra, and inline)were inspired by the logo of the GOYA® food products company. Another Art Deco font–like Red Circle–but this time with a preference for the circle over the square.
HONEYMOON is a retro, backhand script with a hand-written feel. It was inspired by the classic logo of the Holiday Inn hotel chain. Uniform weight, almost completely linking. Italicized it becomes a vertical script.
HUMDINGER was inspired by the logo of Highlights, the venerable old children’s magazine read only by adults when desperately waiting in doctors’ offices. I love its feeling of kid-friendly Magic Marker lettering, complete with blips at the ends of each stroke that feel like serifs.
KARTA was inspired by the 2-letter logo of the Johnston Paper company (below. I was stopped behind their delivery truck and quickly jotted it down.) Looks like folded paper or a paper construction. The set includes Regular and Bold which are outlines of the planes, and Solid which can be used separately or layered to create a color fill.
MADFONT was one inspired by the great MAD magazine logo, the older, un-italicized one of course. It was one of my first fonts, released back in 1998, the work of a fan who grew up reading MAD and loving its parodies and graphics.
NEUROTOXIN was inspired by the Xerox Corporation’s former X logo, designed in 1994 by Landor Associates. Each letter is modified to appear to be forming from, or dissipating into, pixels, suggesting a transition from digital to analog and back. The basic letterforms are patterned after a bold Didone-type font. Serve with a nice Bodoni or even Times Roman.